How Retailers are meeting the demands of ‘connected consumers’ with Assistive Consumer Technology

Image Credit:¬†Mya Gallery Wanting to get your head around the new generation of digital retail technology? To help simplify, it can be broken down into three categories: 1. Assistive Consumer Technology (ACT): helping customers to shop smarter. 2. Assistive Retailer technology (ART): helping retailers to sell smarter. 3. Retailtainment: technology to enhance the instore experience.…