5 companies changing social shopping

As mentioned in the Future of Retail event, the influence on social media channels on retail was somewhat inevitable. Not only do social networks such as Facebook want to make us shop, retailers are trying to create their own networks that will influence potential customers to buy. Social shopping combines product sharing and consumer influence…

ebay's wear time, retail analytics, changing room, future of retail, retail innovation,

Ebay’s wear time as a metric of buying intent

  Image credit: Pimthida What is eBay’s wear time? As CloudTags chart customer’s browsing as a measure of their intent to buy, we were interested to see that eBay’s “wear time as a metric of buying intent” was patented earlier this year – another subtle method of looking at the way at customer moves around a store – specifically…