Future of Retail, Retail, Store Design, Tech, retail innovations, Omnichannel retail, retail trends, retail design

Omnichannel vs Multichannel

Image credit: EG Focus   The integration of omnichannel and multichannel marketing in retail has become an essential part of the consumer experience but what are the differences between the two and their benefits, and which brands have mastered the approach?   What is Omnichannel?   Omnichannnel allows customers to seamlessly shop products over multiple…