thoughtworks-retail-innovation

What customers really want: Ruth Harrison of ThoughtWorks talks about removing pain points through IT

  As a software company, ThoughtWorks’ goal is to deliver technology that not only answers its customers’ needs, but also revolutionises IT in industries. Ruth Harrison, Director of Retail Strategy – Europe, explains the importance of insight, personalising the shopping experience, and what forward-thinking retailers should be tackling next.     Can you describe what…