Helping large retailers innovate & implement world-leading, profitable retail ecosystems.

Retail Interior

What we do

Insider Trends is a true end-to-end retail futures consultancy. For more than 12 years, we’ve been delivering meaningful, original, no-nonsense insights, all backed by solid data.

We have worked with c-level executives from many of the world’s biggest brands, delivering retail safaris, presentations, keynotes and workshops all over the world alongside expert-led retail consultancy.

The company is led by Cate Trotter, who has been named one of the world’s most influential people in retail.

Cate Trotter Speaking

Insider Trends brought us insight into the latest retail trends, both online and offline. The JWT team of planners, ranging from very senior to quite young, found the session inspiring, interesting and useful. Its breadth and expertise made it well worth the time and the fees. I’d highly recommend it to anyone to whom the retail environment is relevant.

Shekhar Deshpande
Global Planning Director
Retail Interior
Retail Interior

Who we do it for

Our services


Project Working

My business group has one big retreat per year where we explore the history, economy, politics and banking systems of a country or location. Insider Trends made it easy for us to connect and plug in to what was happening and who was making it happen.

Clay Duncan
President and CEO
Southern Fidelity Mortgage
Group Working

Are you ready
for tomorrow?

Our expert retail consultants have helped hundreds of brands prepare for the future of retail making us well placed to advise on approaches and projects that will put your business in the lead. Our innovation programmes help retailers trial, measure and assess their newest concepts, and most importantly, implement them successfully.


Turn the latest retail trends into profitable products and services

Workshop packages that will make your business at least £100,000

Give us two days of your team’s time – and we’ll leave you with an action plan worth at least £100,000 to your retail business. We’ll guide you step by step through a tried-and-tested process that’ll inspire your team, and then turn new insights into action.

We came to find inspiration for our new major project. We needed to see the best of what’s happening in the world, but we had no time to go on a world tour. London’s a global city – you’ve showed us the best of what’s happening worldwide in a few hours. It’s been great.

David Hagelin
Creative Director at a Swedish Advertising Agency

Public keynotes
& private trend

Clarity, insight
& inspiration –
all in an hour or less

Our ‘fat free’ trend presentations normally contain 4-8 of the most important upcoming retail trends, all supported by solid, recent data. We’ll then show how businesses are taking advantage of these trends, helping you understand the myriad of ways the retail trends can be applied.

Thank you so much for your presentation yesterday. The whole team commented on how insightful it was. There was a great deal to take away!

Miki Lentin
Head of Communications
British Library
Cate Trotter Speaking

Retail safaris &
retail trend tours

Be first to discover
what’s next…

Our team of trendspotters will save you time, pinpointing the latest, most innovative spaces that you might otherwise miss. They’ll share insights gained through a raft of personal interviews, giving you information you won’t find online or in reports.

And they’ll guide you through your new city – leaving you to focus on what you’ve seen, rather than how to get to the next venue. The length, theme and itinerary of your trend tour will be created just for you and your team. Meetings with the most innovative professionals in retail can often be added, pushing your understanding of what’s coming next even further into the future.

I’ve been on safaris with McKinsey and Boston Consulting Group. The Insider Trends safari was better. The introductory presentation was packed with ideas and new concepts too.”

Claes Meldgaard
Former CEO
Nilson Group

Contact us

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