My top 5 “second cities” for retail inspiration
Because it’s often second cities where you get a glimpse of something deeper.
Because it’s often second cities where you get a glimpse of something deeper.
What does this mean for retailer’s store experiences? How do they engage a smartphone glued consumer?
It’s not just fascinating but entirely logical in this particular corner of retail – for a number of notable reasons.
Beauty retail continues to gain momentum in London with some curiously high-concept openings this month.
Attracting engagement in the long term will take more than simply retelling old stories again and again.
The message is clear: old is as good as new.